Main
The shared source copy and media that selected networks use by default.
Customize by Network
A preview and editing workspace for destination-specific copy, media, threads, and channel options.
Library
Saved drafts and recent activity that can reopen a complete post in Write.
Send
Immediate or scheduled delivery, tracked separately for every selected destination.
Create a post
1
Select connected accounts
Select the account icons at the top of Write. The active selection controls character limits, media rules, and the destinations shown in Customize by Network.If an account needs attention, reconnect it before trying to send. See Connect accounts.
2
Build the Main version
Enter the shared idea in the main editor. Add supported media, a GIF, saved hashtags, alt text, or a Threads topic tag when those controls are available for the selected destinations.The counter and validation messages update for the current account selection. Resolve blocking errors before continuing.
3
Let the draft save
Write autosaves the current workspace and shows whether draft changes are saving or saved. Choose the Save to Draft icon when you want an explicit item in the Library.
4
Customize by network
Choose Customize by Network to review the selected accounts. A destination continues to use Main until it has a custom version.Choose Adapt by Network to generate destination-aware drafts, or open a destination to edit its copy, media, thread structure, and available channel settings yourself. Adapt by Network is a charged AI action that uses model-weighted credits for each targeted destination. Review current costs in Billing and AI credits.During beta, Adapt by Network may be unavailable, slow, incomplete, or fail intermittently. Review every generated fact and claim before sending.
5
Review every destination
Check the status and preview for each account. Fix Too long, Could not adapt, Needs attention, and media errors. Use Retry to regenerate an eligible failed adaptation, or Use main to discard that destination’s custom version and return it to Main.
6
Send or schedule
Open the orange Send menu. Choose Send for immediate delivery or Schedule for a future date and time.Keep the completed workspace visible until every selected destination has the expected result. Choose New Post only when you are ready to clear it and begin another post.
Main and custom versions
Each destination uses one content source at a time.Adapt by Network targets destinations still using Main and does not overwrite an existing protected Custom version. To generate a replacement for a successful Custom destination, choose Use main, then run Adapt by Network again. You can also open its custom composer and edit it manually. Retry is reserved for an eligible failed adaptation.
- Ready means the destination version passed the current adaptation checks.
- Review suggested means the draft needs your judgment before sending.
- Could not adapt offers a destination-specific retry when available.
- Sent, Scheduled, or Failed · Retry reflects that destination’s delivery progress.
Drafts, Library, and recovery
The workspace preserves more than text. Saved work can include Main content, media, selected destinations, custom network versions, threads, and supported channel settings.- Open Library from the right edge of Write to browse saved drafts and recent activity.
- Select a draft—or drag it into Main on desktop—to open the complete saved post.
- If the current workspace contains meaningful unsaved changes, Write saves a checkpoint before replacing it with the Library item.
- If another tab has newer changes, Write shows an inline sync notice and updates the draft without requiring a hard refresh.
Media and validation
Omni Writes validates media against the selected networks before delivery. The strictest relevant rule may block Main even when another selected network would accept the same file.
Missing alt text may produce an accessibility reminder without blocking delivery. A pending, failed, unsupported, or over-limit media item can block Send or Schedule.
See the X, Threads, LinkedIn, Instagram, and Facebook guides for channel-specific behavior.
Threads, Ghost Mode, and X Articles
Multi-post threads and chains
Multi-post threads and chains
X and Threads support multi-post composition. Add posts manually or use auto-split; a chain can contain up to 11 posts. Review every numbered post and its own media before delivery.
X Articles
X Articles
When an eligible X account is the only selected destination, Write can show the X Article editor. Articles have their own title, rich body, media, save, Send, and Schedule flow. If the control is not visible, the connected X account is not currently marked as Article-eligible.
Understand delivery outcomes
A multi-destination action is not one all-or-nothing result. Omni Writes keeps each destination’s outcome separate, so one account can be Sent or Scheduled while another remains Failed or unsent. When only some destinations fail:- Keep the current workspace open and read the exact destination error.
- Fix the connection, copy, media, or channel setting for that destination.
- Retry only the failed or remaining destination. Completed destinations are not sent again.
- Confirm the final state in Calendar.
Calendar
Review scheduled, processing, published, and failed content.
Troubleshooting
Recover connection, media, scheduling, and publishing errors.

